News and Events
Center for Entertainment, Media, and Culture Presents Gary Dixon
Gary Dixon, president of The Foundation for a Better Life, will share with the Pepperdine community the message of promoting positive values through the media Tuesday, Sept. 18, at 10 a.m. in Room 100 at the Center for Communication and Business on the Malibu campus. This event is cohosted by Pepperdine's Public Relations Student Society of America student group.
"What a great opportunity for students in public relations, advertising, film, multimedia, and communication to learn from a consummate professional. Gary Dixon and The Foundation for a Better Life have created innovative and inspiring messages embraced all across the world. Pepperdine's values align so closely with the Foundation's important work."
Gary Dixon is President of The Foundation for a Better Life whose mission is to promote positive values through the media. The messages for the Foundation have aired on 7 networks, 900 TV stations, 5,000 theatre screens, and in Spanish to 21 Latin American countries. They also appear on over 10,000 billboards around the country, including at Times Square. Their outdoor effort was recently recognized as the most successful public service campaign in the history of the billboard industry.
National awards include the TELLY, Creativity, Mobius, Cine Golden Eagle, and Gabriel.
Formerly, he served as vice president of Bonneville Communications, where he directed the creative development of many successful campaigns, including Major League Baseball, Homefront, Children's Miracle Network, and the American Cancer Society.
He has also been a speaker at regional and national advertising conferences for the American Advertising Federation and creative seminars. Other assignments took him to Jakarta, Indonesia, where he served as a communications consultant on a government project and, early in his career, to Japan where he directed a documentary on the first Trans-Pacific flight.
Gary has a master's degree in communications from Brigham Young University and a bachelor's in croadcasting from Texas Tech University. He serves on the Board of Advisors for the Harvard Center for Media and Child Health and on the National Board of Directors for the College of Mass Communications at Texas Tech University.