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AEG Global Partnership

Creating World-Class Educational Programs in Sports and Entertainment Management

With an extraordinary demand for talent in the sports and entertainment space, AEG and Pepperdine University have partnered to offer a postgraduate and undergraduate level educational experience that will combine AEG's expertise and international network of venues, sports properties and franchises, and live entertainment assets with Pepperdine University's academic excellence. As the exclusive education partner of STAPLES Center, L.A. LIVE, and the LA Kings, Pepperdine will give students unprecedented access to the business acumen behind the world's leading sports and entertainment company.

A High Touch Educational Experience

Students enrolled in these premier sports and entertainment-focused programs will gain real-world insights and first-person experiences from industry experts as AEG provides speakers from across its world-class divisions, including AEG Global Partnerships, AEG Live, AEG Sports, AEG Facilities, and more—further distinguishing the program by offering guidance from some of the top executives in the industry today.

Innovative Thought Leadership

Pepperdine and AEG will jointly plan to launch a "best-in-class" speaker series and will host industry-leading conferences for business leaders in entertainment, sports, and music. AEG personnel will also have the unique opportunity to interact with Pepperdine students through a variety of engagements, such as one-time lectures and semester-long courses.


Academic Programs

Pepperdine offers a variety of programs and degrees in the fields of entertainment, sports, business, and management. This innovative partnership will introduce Pepperdine to new opportunities for expansion of these programs, and provide platforms for richer student engagement, hands-on industry research, and invaluable collaboration opportunities with leaders in these fields.

BA in Sport Administration

This interdisciplinary sport administration degree prepares undergraduate students with an understanding of essential communication and business principles necessary to effectively administer operations within the sports industry.

LLM in Entertainment, Media, and Sports Law

The LLM degree in entertainment, media, and sports law is designed for international and domestic students looking to specialize in related fields. The curriculum utilizes a balance of coursework and externships that provide an unparalleled learning experience in the heart of the entertainment industry.


Graziadio Business School

The Graziadio Business School is part of an academic tradition that shapes values-centered leaders. We believe the most successful careers in business incorporate personal integrity, compassion, and broad thinking. Graziadio Business School offers full- and part-time MBA programs, as well as master's, bachelor's, and joint degree programs that are entrepreneurial in spirit and global in orientation.

Institute for Entertainment, Media, and Culture

The Institute for Entertainment, Media, and Culture facilitates the education of the next wave of multi-disciplinary creative artists, executives, lawyers, and creative entrepreneurs who are uniquely positioned for purposeful leadership of the entertainment and media industry and stewardship of its impacts on culture and society. The institute seeks to build relationships with industry stakeholders, some of whom will serve as guest speakers, mentors, advisors, and visiting faculty, as well as foster applied research across media and entertainment sectors with specific application to creative, business, legal, psychological, and policy solutions.


Contact Us

General inquiries can be directed to:

Integrated Marketing Communications
Pepperdine University
24255 Pacific Coast Highway #4181
Malibu, CA 90263