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Paul Gift - Pepperdine University

Paul Gift

Associate Professor of Economics
Graziadio Business School



Areas of Expertise

  • Associate Professor of Economics
  • Financial Fraud
  • Sports
  • Predictive Analytics

Dr. Paul Gift is a sports economist with a research focus on mixed martial arts, including behavioral biases and judging, the role of financial and environmental factors on fighter performances, determination of fighter marginal products, and predictive analytics. His sports research has been cited in The Wall Street Journal, ESPN, and popular media. Dr. Gift has provided expert witness support for antitrust cases involving monopolization, foreclosures, exclusive dealing, tying, bundling, horizontal price fixing, and estimation of economic damages. 


Full Bio


  • PhD, University of California, Los Angeles
  • MA, University of California, Los Angeles